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The Ins and Outs of a Brazilian Blowout

What is a Brazilian blowout, and should you offer it to your customers? It’s crucial for stylists to stay up to date on the latest trends, and the Brazilian blowout is definitely a hot topic. Get the scoop here from your Brazilian blowout distributor. Use the following FAQ to make sure you’re knowledgeable about this popular technique.

What is a Brazilian blowout?

A Brazilian blowout is a keratin treatment. Stylists use a keratin formula on the hair that creates a protective layer. This seals the cuticle to protect it from damage and reduce frizz. The stylist applies the treatment, then blow-dries the hair, straightens it, rinses it and blows it dry again. This process heats the chemicals in the treatment to activate them and create a bond with the hair. Once the treatment is complete, the hair is glossy, hydrated, less frizzy and more resilient to heat.

Why is it Brazilian?

The Brazilian blowout is named for its location of origin, Brazil. It also uses ingredients that are indigenous to Brazil. These ingredients include annatto seed and camu camu.

Is the Brazilian blowout the same as other keratin treatments?

No. The Brazilian blowout offers a milder formula than other treatments. Stylists can also tailor the treatment based on hair type. Because the treatment is milder, customers can manage their hair normally afterwards. There are no limitations on how it can be styled or washed.

How long does a Brazilian blowout last?

If a customer uses recommended shampoos from a Brazilian blowout distributor, the treatment can last between three and four months. If they wash their hair less frequently, the treatment may last even longer. Once customers notice their hair start to return to its previous state, they should have the treatment redone or touched up.

How long does a Brazilian blowout take?

Of course, this depends on the length and thickness of the person’s hair. However, the process usually takes between 60 and 90 minutes. It should never take more than two hours. Part of this time will be spent shampooing the hair to prep for treatment. The stylist should wash the hair three or four times to ensure all products are washed away and to create a good, clean base to which the Brazilian blowout treatment can adhere.

Will a Brazilian blowout make hair straight?

It can. To seal the Brazilian blowout treatment, the stylist uses a 450-degree flat iron on the hair. If the customer desires straight hair, the stylist can use the flat iron more extensively. If the customer wants to reduce frizz only but keep some curl or wave, this is also possible. The stylist can tailor the treatment to achieve the goals the customer desires.

Get your Brazilian blowout supplies

For quality Brazilian blowouts, shop for treatment supplies from your local Brazilian blowout distributor. At Aurora Beauty Supply, we offer a full line of wholesale beauty supply products, and we are your go-to source for quality Brazilian blowout treatments. Contact us today to discover how we can help you deliver quality results for complete customer satisfaction.